Little City is a local Chicago non-profit that serves the mentally and physically disabled of all ages and abilities. They work in patient homes, housing facilities and in job placement to ensure everyone has a fair shot at living a worthwhile life.
Little City Brand Refresh
As a non-profit, Little City isn’t exactly flush with cash, especially the amount of funds necessary to do a full brand refresh. So they approached my team with a question, “Would be willing to do some pro bono brand work?” After a resounding yes, the Little City team chose the concept to build off of. Bright colors, big smiles and a focus on people first.
